14. august | One Sponsor Deal

Intro

“When you need to know, its 810 WGY. Albany. From the Capital Communication Federal Credit Union Studios – your news starts now!”

Whow. 


It's no different than naming the stadium or naming a university building. In fact, it's becoming a common practice in public broadcasting. I’d like to know what the WGY people sold it for. This should be a mega-sale; a giant piece of revenue. What’s your largest client spend a year? The rate for this sponsorship should be at least double. 





.

© alexander zeitelhack